How To Promote Your Course

How to promote your course

Building a course on Insight Timer is a great way to offer structured learning to your community members. Courses let you take people on a deeper journey, building on concepts session by session. Once you've created your course, promoting it effectively helps you reach more students and grow your teaching business. Here are comprehensive strategies for promoting your course on Insight Timer and to people in your network.

Share your course link with your network

The most direct way to promote your course is to share the shareable link with people in your life. Insight Timer provides shareable links for all content, making it simple to spread the word on social media and other platforms. Use these links to invite students, family, friends, and professional contacts to your course. It's one of the most effective methods because it reaches people who already know and trust you.

Share your course from the Insight Timer app

You can share your course directly from the app on your phone or tablet. There are two paths depending on whether you've enrolled in your own course.

If you haven't enrolled as a student yet:

1. Find the course you'd like to share in the Insight Timer app
2. Tap the menu icon (three vertical dots, ⋯) on the top right
3. Select the share icon
4. Choose the channel where you'd like to share it (iMessage, Facebook, Instagram, Twitter, Email, etc.)
5. You can also tap the three dots (...) to see more sharing options for other apps
6. Compose your message and send to your network

If you've already enrolled as a student:

1. Find the course in your library or search results
2. Tap the three dots (...) at the top right corner
3. Tap Share with a friend
4. Select the channel you'd like to share it to
5. Alternatively, tap the Instagram icon to share directly to your Instagram Stories
6. Add any text you'd like and post to share with your audience

Share your course from your Teacher Dashboard

Your Teacher Dashboard provides more detailed promotional tools and options. This is where you can manage all promotional activities in one place, including tracking analytics.

1. Log in to your Teacher Dashboard at teacher.insighttimer.com
2. Click on the Promotion tab on the left side menu
3. Find your course in the list of promotional content available
4. Select your course to see available options and analytics
5. Click the share or copy link button to generate your shareable link
6. Use the link to share on social media, in emails, on your website, in newsletters, or wherever your audience spends time
7. Monitor analytics to see how many people clicked your promotion links

Promote your course during live events

If you host live events, this is a powerful opportunity to promote your courses to engaged, real-time audiences. You can use promotional cards to showcase courses directly in live chat.

1. Set up a Course promotional card in advance through your Teacher Dashboard
2. During your live event, click the promotional cards button (shopping bag icon) next to the chat
3. Post your course card when it feels natural in the conversation
4. Attendees can explore your course description and enroll immediately without leaving the chat
5. Monitor which cards get the most engagement to understand audience interests

This effectively converts live event attendees into course students. You also earn a referral reward when new subscribers sign up through your cards — currently US$10 per new subscriber for premium content.

Best practices for promoting your course

• Be authentic and passionate: Share why you created this course and what makes it special. Show your genuine passion for the topic
• Use multiple channels: Don't rely on one method. Use app sharing, Teacher Dashboard links, promotional cards, and social media to reach different audiences
• Share consistently: Promote regularly, especially when new teachers or members join Insight Timer. Keep your course visible and top-of-mind
• Highlight benefits and outcomes: Explain what students will learn and how the course helps them. Focus on the transformation they'll gain
• Update your profile: Keep your teacher profile complete and mention your courses. Help interested members find all your offerings
• Engage with your community: Leave thoughtful comments, respond to questions, and be active. Build trust and interest in your courses
• Use live events strategically: Host events that complement your courses. Introduce topics or offer course previews to encourage enrollment
• Mention courses naturally: In your sessions and track descriptions, let people know about related courses. Help interested listeners discover your complete offering
• Create course series: If you have multiple related courses, cross-promote them. Help students discover the next level

Track your course performance

Your Teacher Dashboard provides insights into how your course performs. Keep an eye on enrollment numbers, completion rates, and community feedback. Use this information to improve your course content and refine your strategy based on what works best with your audience.

Get help promoting your course

If you need assistance with course promotion, have questions about sharing features, want analytics help, or need tips for your niche, our teacher support team is here. Reach out to us at publishers@insighttimer.com. We're committed to helping you succeed and grow your student base on Insight Timer.